What is SEO and How

I know this photo doesn’t convey a post on SEO exactly but it was the best I could do. Your brain doesn’t really care anyway. You just need there to be a picture here. So here you go.

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I’m so unqualified to talk to you about search engine optimization that even the idea of this post is hilarious. My own site is not well-polished, littered with typos, I don’t hire any professionals to do any of anything for me, no fancy logo that I hired a freelancer in Portland to design for five figures, no impressive webpage design, no paid-for templates or infrastructure, just me on my home desktop with a mug of coffee, WordPress login, and access to Google search when I need to figure out how to do something.

Yet in terms of getting my name out there and generating buzz, I think I’m doing okay. In fact, I’m doing more than okay and it’s a total hoot how well I’m doing because I have no clue how I got here. Well I had no clue. To write this post, I did some deconstruction and tried to unpack the path I took to see if I might be able to offer some useful insights on, err… SEO.

Damn, I can’t even type that sentence with a straight face. It’s as absurd as me offering expert advice on molecular engineering. Anyway, take it or leave it, here are my observations on how to optimize your SEO.

Continue reading “What is SEO and How”